Beatrice Warde once said,"There are bad types and good types, and the whole science and art of typography begins after the first category has been set aside."
Most of the free world has pretty much subconsciously or at times subliminally witnessed typography in a public forum. Advertisements, billboards, and inner-city graffiti. Or more specifically, on the side of a soaring American Airlines 737, in the hipster hangout of American Apparel, or the scattered public signage that litters American streets.
The latter 3 all have one thing in common... they are all rendered in Helvetica.
"Use Helvetica" however, does not contain a single keystroke of Helvetica. Rather, I used my "shit-list" of fonts to create the helvetica letter-forms. 1. Papyrus 2. Comic Sans 3. Zapfino 4. Copperplate Gothic (sorry, this one has some nice applications, but had been annoying me for a while).
Use the bad to create the good.
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